Soft landing packages and how businesses can benefit

Soft landing packages and how businesses can benefit

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Navigating unfamiliar markets or locations can pose significant challenges, especially for businesses lacking familiarity or connections within their target areas. This is where the concept of a “soft landing” comes into play.

Frequently offered by organizations providing office spaces, they serve as invaluable resources for businesses venturing into new markets or locations. These packages offer temporary solutions, support, and infrastructure, providing a cushion for businesses to assess the viability of their expansion endeavours.

Whether delving into a new sector or contemplating a move to a different town, city, or country, soft landing packages enable businesses to dip their toes in the water before committing fully, easing the burden of making definitive decisions.

What is a soft landing package?

Soft landing packages are comprehensive solutions designed to support businesses as they transition into new markets or locations. These packages are usually short-term agreements with business centres and organisations that offer office space, and typically include fully equipped workspace, amenities and a range of support services tailored to the needs of businesses.

Benefits of soft-landing packages

Primary benefits include cost-effectiveness and flexibility. They can offer affordable solutions, eliminating the need for large upfront commitment and investment in long-term leases. Additionally, they provide flexibility, allowing businesses to scale up or down as needed.

As well as, including essential amenities such as meeting rooms, high-speed internet, administrative support and networking opportunities.

Business support

Many packages provide tailored support services to assist businesses in navigating unfamiliar markets or environments. Services may include business mentoring, legal assistance, signposting to grants and funding opportunities, access to academic institutions, marketing support, and more.

Choosing the right soft-landing package

When evaluating, organisations should consider factors such as location, amenities, support services and pricing, and align them with their specific needs and goals.

Thorough research and on-site visits are recommended to ensure the chosen package meets all your requirements.

Soft-landing for health and wellbeing in West Yorkshire

The 3M BIC is offering soft landing packages for health and wellbeing organisations that are looking to locate to West Yorkshire and require office or lab space.

Businesses that take advantage of the soft landing package at the 3M BIC will get priority access to transition to a new Health and Wellbeing Innovation Centre that will based on the University of Huddersfield’s National Health Innovation Campus, due for completion in Autumn 2025.

With good transport links between major Northern cities, Leeds and Manchester, meeting and event space, technology for product development and links to the University of Huddersfield’s academics and research capabilities, the 3M BIC is an ideal location if you have West Yorkshire on your radar to base your business.

 For more information about soft landing packages at the 3M BIC, particularly if you are a business within health and/or wellbeing, head here.



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